Little Book of Big Promotions

Little Book of Big Promotions

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Little Book of Big Promotions

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        Little Book of Big Promotions

Brimming with ideas for promotional campaigns

Designers are always looking to give their work the creative edge required to get noticed in a sea of marketing and promotion. To achieve this, they must be market savvy, innovative, and possess up-to-date production know-how.

The Little Book of Big Promotions is packed with content that offers creative inspiration. It offers hundreds of design ideas, insight into the creative process and execution, and the tools and information needed to make the right production decisions. Project details are highlighted and descriptive text dissects the essential design elements that make each promotion unique and effective.

This book will enable seasoned professionals and less-experienced designers to choose the right options for their job, budget, ability, and the market they are trying to reach.

  • amazon.com Sales Rank: #86291 in Book
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Three books repackaged by Marc Norris
I was understandably angry when this book arrived and I discovered that it was just three older books I already owned reprinted smaller in one book. Promotion Design That Works, The Art of Promotion and Designs That Speak Up, Stand Out and Can’t Be Ignored: Promotions.
I also could believe that they were trying to recommend a book on the back cover that was already printed inside this one! Disgraceful.

It goes into the details by Milenko Strika
…Is one of the advantages if you are interested in a creation process. Gives you very nice overview of ideas from other people. Only remark I have is there should maybe update of the latest campaigns.

New designs by Angela Matheus
Hi, I hope that the book brings me more information about new design and some of them are older and appear in others book I have. Letters are really litlle so it’s hard to read.

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Published in: on July 2, 2009 at 6:09 am Comments (0)